The Mission
BPI wants to gain new market share through a multi-level rebate and incentive program aimed at consumers and installers. BPI approaches AXIS to make sure they stay on the road.

Driving Home
AXIS develops a program blueprint that includes logic for multiple participant and incentive types.
AXIS delivers a comprehensive rebate and incentive program with the following components:
- An underlying database for 3 participant types: consumer, installer and counter worker
- A custom print application to generate cheques, acceptance and rejection letters
- Business rules and processes for the receipt, data entry and validation of different claim forms based on the participant type
- Management and national fulfillment of cash rebates and program collateral to all 3 participant types
- Toll-free support
- Comprehensive program reporting